Product Studio
Skincare Organizer KitV1Needs revision
Auto-saved
Needs revision
Main problem
Price + Unclear differentiation
High purchase intent 24% · authenticity 66% · 42% find 45 € too expensive · synthetic, directional
Version 1Skincare
Skincare Organizer Kit
No physical items
Core offer
Skincare Organizer Kit
“3 productos esenciales.”
45 €
0 physical items + Core offer
For Rutina mínima + Escépticas
Target
Rutina mínima + Escépticas
Price
45 €
Positioning
Cercano
Model
DTC
Status
Needs revision
Product readiness
- Audience definitionComplete
- ConceptComplete
- PricingTested
- PositioningTested
- MarketPending
Name
One-line description
Problem it solves
Value proposition · why they'd buy it
Type
Category
Rutina mínima46%
- Top need
- Rutina de piel sencilla
- Price sensitivity
- Medio
- Creator trust
- Alto
Escépticas32%
- Top need
- Recomendación honesta
- Price sensitivity
- Medio
- Creator trust
- Alto
Price
Model
Range
Positioning statement
Differentiation
Tone
Claims
Packaging
Visual direction
Personality
Name alternatives
Core offer
3 productos esenciales.
digital
Product structure
Not included
Rejected
“We assume €45 is acceptable.”
42% lo considera caro; mediana esperada €36.
View evidence · Skincare Organizer Concept TestUnclear
“We assume creator endorsement increases trust.”
66% lo ve auténtico.
View evidence · Skincare Organizer Concept TestVariants
Explore versions
Sin variantes todavía.